Darryl Bashford

Darryl Bashford is a seasoned business leader with more than 25 years of experience in business development, sales, and operations management. Known for his data-driven approach and relationship-focused style, he brings a rare combination of analytical insight and collaborative leadership to help organizations thrive across diverse industries.

Darryl’s strategic leadership has played a pivotal role in expanding market presence for companies such as Dole Food Company and Fujifilm, where he partnered with major retailers including Kroger, Meijer, and CVS to deliver fact-based, win-win solutions in dynamic markets. As a former business owner, he understands firsthand the challenges of driving growth and profitability. His work at Payroll Partners supporting business owners with payroll and HR solutions further deepened his ability to align operational excellence with client needs.

With expertise spanning sales, operations, financial analysis, and consulting, Darryl is well-positioned to help LedgerLogix clients achieve sustainable and profitable solutions.

Based in Tampa, FL, Darryl enjoys traveling, exploring new cultures, playing soccer, and spending time outdoors. He and his family are active in church and mission work, and they are passionate about supporting local community initiatives. He is married with two adult sons and a grandson.